Available for new projects · Singapore & Worldwide

Your brief, in expert hands.

Racer Creative is a Singapore design studio that thrives on structure and delivers on every commitment. Interpretive signages, wayfinding, packaging, brand execution and editorial design. Done precisely, done beautifully, done on time.

12 Years of
experience
500+ Projects
delivered
0 Missed
deadlines
What makes us a great fit
  • You need someone who gets it right the first time
  • You have a brief or clear project scope
  • You work with existing brand guidelines
  • You value reliable delivery over happy accidents
  • You're happy to communicate over email
We work fully remotely and communicate via email. Everything is in writing, which means your briefs, feedback and approvals are always clear, documented and easy to come back to.
Clients
No Signboard Seafood Costa Coffee Singapore Airlines Kris+ Stephen Caffyn
Landscape Design
Inland Revenue Authority of Singapore Ascendas Singbridge National University Heart Center Singapore Hyundai P&G SISTIC InterContinental Singapore SPH Media UNSW Sydney Hong Kong Tourism Board CBS Interactive NICE Jack Morton Withers Worldwide Olay
Clients include: No Signboard Seafood, Costa Coffee, Singapore Airlines, Kris+, Stephen Caffyn Landscape Design, Inland Revenue Authority of Singapore, Ascendas Singbridge, National University Heart Center Singapore, Hyundai, P&G, SISTIC, InterContinental Singapore, SPH Media, UNSW Sydney, Hong Kong Tourism Board, CBS Interactive, NICE, Jack Morton, Withers Worldwide, Olay.

What we do best

Every engagement starts with a brief and delivered to specification. We work within brand guides, templates and technical requirements, and take pride in getting the details exactly right.

Our Speciality
01

Wayfinding & Interpretive Signage

We take signage projects that other designers and agencies turn away. When all you have is a set of engineering drawings, a panel count and a vague idea of what the signages should cover, that's where we come in. We interpret technical documents, develop content strategies, write copy, create custom diagrams and illustrations, source and clear images, lay out every panel and take it through approval with landscape architects, contractors and government bodies. We've done this for HDB estate parks and are actively looking for more projects like it.

Interpretive Panels Park & Estate Signage Wayfinding Systems HDB / NParks Supply Chain Content Strategy Copywriting Custom Diagrams & Illustration Park Information Boards HDB Estate Park Design NParks Project Design
02

Brand Execution

You have a brand guide and a campaign to produce. We execute it across every format you need: key visuals, digital banners, EDMs, OOH adaptations, partner assets. Pixel-perfect, on-brand, delivered fast.

Key Visuals Multi-size Adaptations EDM Design Campaign Collateral
03

Motion & Interactive Design

Animated EDMs, interactive invites and motion graphics for digital campaigns. We work from your supplied key art and bring it to life, delivered in formats that actually work across email clients and platforms.

Animated EDMs Interactive Invites Motion Graphics Email-compatible Formats
04

Publication & Editorial

Corporate decks, annual reports, white papers, magazines and infographics. We follow your brand guide precisely and handle complex data visualisation and charts in-house. Per-page pricing, no surprises.

Newsletters Annual Reports Magazines Infographics Corporate Presentations Data Visualisation
05

Packaging Design

Master templates and multi-SKU rollouts for F&B, pharmaceutical and consumer goods. From labels to full box structures, delivered dieline-ready for print.

Label Design Box & Container Multi-SKU Rollout Print-Ready

Twelve years.
Not one missed
deadline.

That's not a claim, it's a track record. Across 500+ projects, with clients from Singapore Airlines to small independent brands, Racer Creative has delivered on every commitment made. On time, to brief, and to a standard our clients are proud to put their name on.

We take on work we know we can deliver. We communicate clearly throughout. And we're available seven days a week, including public holidays, because our clients' deadlines don't always fall on a Monday.

When you work with Racer Creative, you're not hoping it gets done. You know it gets done.

12 Years, zero
missed deadlines
500+ Projects across
12+ industries
7 Days a week,
inc. public holidays

Projects we're proud of

Parkview @ Bidadari · via Stephen Caffyn Landscape Design & Eng Seng Lee Construction

Parkview @ Bidadari Interpretive Signage System

The brief was a set of engineering construction drawings and a panel count. No content, no copy, no images. We interpreted the technical documents (including complex rain garden layer diagrams) and built the entire content system from scratch: scientific plant information, historical research, custom diagrams, image sourcing, copywriting, layout and print-ready artwork. Every panel went through approval with the landscape architects and then with HDB.

View project
Kris+ · Singapore Airlines Group

Feast to Fly Marketing Campaign

Key visual design and full campaign rollout for Kris+, the Singapore Airlines lifestyle rewards app. Produced the master key visual then adapted it across multiple digital formats and individual partner brand assets, all within the Kris+ brand system.

Key VisualCampaign RolloutDigitalBrand Execution
View project
KPMG

CEO Outlook Presentation

Asia Pacific COVID-19 Special Edition report deck. Given the brand guide, past work references and required content, complex data across multiple markets with strict compliance requirements and multiple internal stakeholders. Delivered on time, to spec, without a single brand deviation.

Presentation DesignData VisualisationBrand Compliance
View project
SISTIC · Cirque du Soleil

Kurios Animated Media Invite

Cirque du Soleil was bringing Kurios to Singapore and SISTIC needed an animated, interactive media invite that reflected the acrobatic spectacle of the show. Working from the supplied key art, we created the animations and produced an interactive, email-compatible format that was distributed to press and industry contacts.

Motion DesignInteractive EmailAnimation
View project
Singtel · via Immedia

Brand Infographics

Two infographics for one of Singapore's largest telcos, produced through agency partner Immedia. Content was supplied, brand guide was followed precisely. Complex information structured into clear, on-brand visual formats.

InfographicsData VisualisationBrand Execution
View project

Client testimonials

Sandra did an amazing job with our rebranding. She is incredibly responsible and always prompt in delivering, which makes the entire process very smooth and stress-free. What impressed me most is how well she understood what we were looking for and translated our ideas into designs so accurately. It has truly been a wonderful experience working with her, and I wouldn't hesitate to recommend her.

Felicia YangFounder, Craftsforgreen

Sandra is hands down one of the best designers! She expertly transforms complex information into sleek, professional designs. Fast, detail-oriented, and skilled in Adobe Suite, she blends aesthetics with marketing know-how. If you need a top-tier designer, Sandra's the real deal!

Zach KaufmanClient Director, I-LEAD

Working with Sandra was one of our best decisions! She's quick, reliable, and goes above and beyond to refine our creative direction. Even with tight deadlines, she delivers with accuracy and a great attitude.

Jamie LeeCo-Founder, The Kind Friend

Sandra is a consummate professional. Beautiful quality work, timely, everything you could want. Great communicator, she provides regular updates and will clarify if she is unsure of anything.

Sonya MicheleFounder & CEO, dog&boy

It was a real pleasure and relief working with Sandra after using other freelancers before. She is communicative, proactive, keeps deadlines and even helped me solve an issue I had with my Chinese supplier. I can vouch for Sandra's work and reliability completely.

Jiri BindelsPartner, Strategio

Straightforward from start to finish

No kick-off calls, no lengthy discovery phases. A clear brief, a clear quote, and we get to work.

01

Submit your brief

Fill in the project enquiry form with your scope, timeline, and budget. The more detail you provide, the faster and more accurately we can quote. Attach any brand guides, references or specs.

02

Receive a clear quote

We'll review your brief and respond with an itemised quote and delivery timeline, typically within 24 hours. Everything in writing, no surprises.

03

Design & revisions

First draft delivered on schedule. Feedback is structured and tracked so there's no ambiguity about what was requested or what changed.

04

Final delivery

Print-ready or screen-optimised files in your required formats, with full handover notes. Available for follow-up adaptations whenever you need them.

All project communication happens via email, which means everything is documented, easy to reference, and nothing gets lost in conversation. Clients consistently tell us that working this way feels more organised and keeps projects moving faster than they expected.
Sandra Tay, founder of Racer Creative Singapore design studio
LUXlife Award 2025
Best Freelance Graphic Designer, Singapore
Best in Singapore
Graphic Design Category
Singapore's Finest Services
Graphic Designers

Built on reliability.
Refined by twelve years
of getting it right.

Racer Creative is a Singapore graphic design studio led by Sandra Tay, with 12 years of experience working with clients across F&B, hospitality, government, pharmaceuticals, tech, education, fashion and entertainment.

The studio was built around a simple belief: if someone trusts you with their project, you don't let them down. Not for illness, not for public holidays, not for anything. In 12 years of continuous client work, that belief has held without exception.

Sandra's approach is methodical and structured. She works best when given clear parameters and genuinely enjoys the complexity of specification-driven projects that other designers find daunting. She's particularly experienced in work that requires precision at scale: multi-panel signage systems, brand-compliant rollouts across dozens of assets, publications with tight editorial grids.

If you value a designer who reads the brief, asks the right questions and then quietly produces excellent work, Racer Creative was built for you.

HQRemote in Singapore & Worldwide
Availability7 days a week, inc. public holidays

Tell us about your project

Fill in the form below and we'll come back to you with a clear quote within 24 hours. The more detail you include, the more accurate we can be.

Do you have a project brief or brand guide?
How we work: All project communication happens via email, which means everything is documented, easy to reference, and nothing gets lost in conversation. Clients consistently tell us that working this way feels more organised and keeps projects moving faster than they expected